"Everyone in the company should be digitally savvy, digitally native and digitally trained. But they’ll need support. Try to find the right coaches to suit your business. Their training will allow your transformation journey to flow easily through every layer. People need to understand the new way of working – and an immersive experience will help them reach their potential. There’ll always be mistakes along the way – but it allows room to experiment, try things out and lets new ideas flourish."
"Businesses a little older than others, often have processes in place that’ve been there for decades. They’ve worked for years – so why change them? The old saying ‘if it isn’t broken, don’t fix it’ comes to mind.
But that isn’t how the world of business works. Before, processes dealt with the complexity of technology. But now, the digital technology we have allows us to be efficient and effective. Processes need to be in place to support the tech – allowing your employees to work seamlessly."
We all need a helping hand
"A lot of us are in the same boat. We’re all trying to navigate our own digital transformation journey and evolve where necessary. So, try to open your business up to seeking advice from others in your line of work. They can give hints and tips as to what’s worked and what hasn’t in their own experiences. We regularly share insights with other big telecoms companies – they’re always willing to lend us a hand.
It’s good to look at others. Whose digital engagement model is working brilliantly? And what affect does this have on revenues, profit and employee productivity? Use these businesses as a benchmark to drive your transformation. It’ll allow you to see what’s going well for you, and some of the challenges you’ve faced along the way."
Measuring the magic
It’s important when driving your digital transformation strategy to define your ROI.
- A good metric to use is your customer NPS score. Do they feel engaged?
- Are your digital customer facing services fast enough? People expect things quickly thanks to businesses like Uber and Amazon. So how far are you from immediately providing your services to your customers?
- Check in regularly with your employees. They’re the ones who can say if it’s easy or difficult to do things. A successful digital transformation strategy should allow things to be done with ease.
We can help you start your journey. Get in touch to start planning your digital transformation strategy today. Be ready for the future.