Details
The cookies used on our website fall into one of four categories: Essential, Performance, Functional and Targeting.
When reviewing each of the cookie tables in relation to cookies used on the Digital Marketing Hub site, please be aware that:
- An asterisk* against a Vendor’s name indicates the corresponding cookies are used by BT across all webpages on the Digital Marketing Hub (marketing.business.bt.com).
- Vendors without an asterisk against their name indicates that the corresponding cookies are only used once you have logged into our Digital Marketing Hub portal.
1. Essential cookies
Essential cookies let you move around the website and use essential features like secure areas, shopping baskets and online billing or, in the case of the Digital Marketing Hub service, are used to provide necessary functions of our service to you. These cookies are automatically enabled and cannot be turned off because they are essential to enable you to browse our website or provide necessary service functions. .
We use Essential cookies to do things like:
- To help detect fraudulent and suspicious activity;
- Enable website content to be delivered reliably and efficiently and ensure the load of all site visitors is managed effectively across BT web servers;
- Identify you as being logged into our website (Digital Marketing Hub);
- Provide core functionality required for your use of the Digital Marketing Hub service (please see table of Facebook cookies used for provision of the Facebook Connect service)
- Collect and record your cookie consent decisions; and
- Provide proactive live chat sessions to offer you support.
Vendor | Cookie Domain | Cookie Name | Purpose |
Essential cookies used on the BT Business site (business.bt.com) | |||
Adobe | business.bt.com | adobeujs-optin | This cookie name is associated with Adobe (Opt-in). This determines whether to run Adobe services based on user consent levels.
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Amazon Web Services | business.bt.com | AWSALB AWSALBCORS | These cookie names are associated with Amazon (Classic Load Balancer), to spread and manage the load of BT website visitors, evenly across our servers. |
BT Group | business.bt.com | basketCount | This cookie keeps track of the number of items a user has in their basket.
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EE | coverage.ee.co.uk | __Host-Session | This cookie name is associated with EE. It loads the mobile coverage checker.
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Oracle | bt.com | atgRecVisitorId atgRecSessionId | These cookie names are associated with Oracle. They are used to remember a user’s choice about cookies on live chat and differentiate between unique users in live chat.
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Siteminder | bt.com | SMSESSION | This cookie name is associated with Siteminder. It enables basic authentication across the site. |
TrustArc | business.bt.com | TAconsentID, notice_preferences, cmapi_cookie_privacy notice_gdpr_prefs | These cookie names are associated with TrustArc. The data is used to collect and record consent decisions. |
Live Person | business.bt.com, | LPVID LPSID-SiteID | These cookie names are associated with LivePerson. They are used to enable the Live Chat functionality and allow differentiation between unique users so you can receive appropriate support from a BT agent. |
| business.bt.com, lpcdn.lpsnmedia.net, Lo.msg.liveperson.net, Lo.idp.liveperson.net, Lo.msghist.liveperson.ne | lpLastVisit-, lpTabId, lpPmCalleeDfs, Storage_expiration-SiteId, lpStrMap, lpMessaging-, -lpuw | These cookie names (utilising HTML Local and Session Storage) are associated with LivePerson. They are used to identify user’s choices and provide technical data (e.g. timestamp, tokens, management of storage keys) that enables the live chat to run, so you can receive appropriate support from a BT agent. |
Adobe Target | business.bt.com | at_check | This cookie name is associated with Adobe Target. It is used to check if cookies are enabled/supported on the browser. |
| Sprinklr Privacy policy: https://www.sprinklr.com/privacy/ | sprinklr.com business.bt.com | spr-chat-token-Appid | These cookies are associated with Sprinklr. They enable the chat functionality on our website, which allows our website visitors to request support. |
Essential cookies used on Digital Marketing Hub site (marketing.business.bt.com) | |||
Trust Arc* | .marketing.business.bt.com | cmapi_cookie_privacy cmapi_gtm_bl notice_gdpr_prefs TAconsentID notice_preferences
| These cookies names are associated with TrustArc. The data is used to collect and record your consent decisions. |
DMH* | marketing.business.bt.com | auth state | This cookie allows DMH customers to remain logged-in. |
DMH* | marketing.business.bt.com | .AspNetCore.Antiforgery.* | Security cookie to assist in protecting DMH customers from technical forms of forgery.
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Stripe | .marketing.business.bt.com | __stripe_mid __stripe_sid | These cookie names are associated with Stripe (who we use as our payment gateway). They are set for fraud prevention purposes and helps us assess the risk associated with an attempted transaction. |
Stripe | .marketing.business.bt.com | Not applicable. Similar technology used | This similar technology is associated with Stripe (who we use as our payment gateway). It is used for fraud prevention purposes and helps us assess the risk associated with an attempted transaction. |
Adobe | .bt.com | adobeujs-optin | This cookie name is associated with Adobe and is used to obtain cookie consent settings.
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Jellyfish | .marketing.business.bt.com | auth_promptone | This cookie is used to determine which users are logged-in |
Essential cookies and similar technologies required for Facebook Connect service (provided through the Digital Marketing Hub service):
If as part of the services provided through the Digital Marketing Hub you opt to use the Facebook Connect application to authorise the Digital Marketing Hub Platform to access your Facebook Business Page so this can be linked to your Facebook Ad account, then please be aware it’s observed that the following cookies and similar technologies are used by Facebook in connection with that service. For further information about how Facebook uses cookies and similar technologies and for links to Facebook’s privacy policy please go to www.facebook.com/policies/cookies/
Facebook Connect API | |||
*.facebook.com | fblst_ | This cookie name (utilising HTML Local Storage) is associated with Facebook and is used for authentication purposes and to facilitate the Facebook user login process | |
*.facebook.com | fbssls_* | This cookie name (utilising HTML Session Storage) is associated with Facebook and is used for authentication purposes and to facilitate the Facebook user login process | |
Please note that we also use Google's Consent Mode on this site which allows Google Ads and Google Analytics cookies/tags to respond to cookie consent preferences made by the user. If users reject the use of such cookies through their preferences, this still allows Google to collect anonymised, non-identifying data about users for aggregated analytics and marketing purposes.
2. Performance cookies
Performance cookies collect information about how you use our website. For example, which pages you visit and if you experience any errors. These cookies are important to us being able to operate and maintain our website.
Some of these cookies are also used to perform website analytics. This may include collecting analytics about visitors to our website and collecting information about website usage. We use the information to help us improve the website and measure user interaction.
If you do not accept these cookies it may impact on your experience of the website.
In some cases, some performance cookies are managed for us by third parties, but we don't allow the third party to use the cookies for any purpose other than those listed below.
We use Performance cookies to do things like:
- Provide statistics and analytics on how our website is used;
- See how effective our adverts are (we don't use this information to target adverts to you when you visit other websites);
- Help us improve the website by measuring any errors that occur;
- Test different designs of our website;
- Obtain feedback from you about use of our site and remember if we've already asked you if you want to fill in a survey; and
- Remember results of tests performed to make the website more relevant to you.
Vendor | Cookie Domain | Cookie Name | Purpose |
Performance cookies used on the BT Business site (business.bt.com) | |||
Adobe Target | bt.com | mbox | This cookie name is associated with Adobe (Target) and records a unique browser identifier (Session ID). The data allows BT to run tests to optimise customer experience. |
Decibel | decibelinsight.net | da_lid da_sid | These cookie names are associated with Decibel and allow BT to monitor and review your journeys on BT websites, to provide BT with insights on how to improve your on-site experience. |
Medallia | business.bt.com, | cd_user_id kampyleSessionPageCounter kampyleUserPercentile kampyleUserSession kampyleUserSessionsCount kampyle_userid kampyleSessionPageCounter kampyleUserSession kampyleUserSessionsCount kampyle_userid | These cookie names are associated with Medallia and provides 'Voice of the customer' and analytics information to BT via feedback and pop up surveys. BT uses this information to improve your experience. |
Oracle | bt.com | xdVisitorId | The cookie name is associated with Oracle and ensures a single percent value per visitor for server-side experiments. |
Performance cookies used on Digital Marketing Hub site (marketing.business.bt.com) | |||
Adobe Analytics*
| .bt.com | s_sq
| This cookie name is associated with Adobe (Analytics) and contains information about the previous BT link that you clicked on.
These cookies are used across all webpages on marketing.business.bt.com.
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Adobe Analytics*
| .bt.com | s_cc | This cookie name is associated with Adobe and is set "True" if cookies are enabled in your browser.
These cookies are used across all webpages on marketing.business.bt.com. |
Adobe Analytics*
| .bt.com | s_fid | This cookie name is associated with Adobe. It is used to identify a unique visitor.
These cookies are used across all webpages on marketing.business.bt.com. |
Hotjar | *.bt.com |
| The cookie names below are associated with Hotjar.
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| _hjSessionUser_{site_id} | Set when a user first lands on a page. Persists the Hotjar User ID which is unique to that site. Ensures data from subsequent visits to the same site are attributed to the same user ID. |
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| _hjid | Set when a user first lands on a page. Persists the Hotjar User ID which is unique to that site. Ensures data from subsequent visits to the same site are attributed to the same user ID. |
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| _hjFirstSeen | Identifies a new user’s first session. Used by Recording filters to identify new user sessions. Boolean true/false data type. |
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| _hjUserAttributesHash | User Attributes sent through the Hotjar Identify API are cached for the duration of the session. Enables us to know when an attribute has changed and needs to be updated. |
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| _hjCachedUserAttributes | Stores User Attributes sent through the Hotjar Identify API, whenever the user is not in the sample. Collected attributes will only be saved to Hotjar servers if the user interacts with a Hotjar Feedback tool. Cookie used regardless of whether a Feedback tool is present. |
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| _hjViewportId | Stores user viewport details such as size and dimensions. |
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| _hjSession_{site_id} | Holds current session data. Ensures subsequent requests in the session window are attributed to the same session. |
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| _hjSessionTooLarge | Causes Hotjar to stop collecting data if a session becomes too large. Determined automatically by a signal from the WebSocket server if the session size exceeds the limit. |
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| _hjSessionRejected | If present, set to '1' for the duration of a user's session, when Hotjar has rejected the session from connecting to our WebSocket due to server overload. Applied in extremely rare situations to prevent severe performance issues. Boolean true/false data type. |
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| _hjSessionResumed | Set when a session/recording is reconnected to Hotjar servers after a break in connection. |
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| _hjLocalStorageTest | Checks if the Hotjar Tracking Code can use local storage. If it can, a value of 1 is set. Data stored in_hjLocalStorageTest has no expiration time, but it is deleted almost immediately after it is created. Boolean true/false data type. |
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| _hjIncludedInPageviewSample | Set to determine if a user is included in the data sampling defined by our site's pageview limit. Boolean true/false data type. |
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| _hjIncludedInSessionSample | Set to determine if a user is included in the data sampling defined by our site's daily session limit. Boolean true/false data type. |
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| _hjAbsoluteSessionInProgress | Used to detect the first pageview session of a user. Boolean true/false data type. |
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| _hjTLDTest | We try to store the _hjTLDTest cookie for different URL substring alternatives until it fails. Enables us to try to determine the most generic cookie path to use, instead of page hostname. It means that cookies can be shared across subdomains (where applicable). After this check, the cookie is removed. |
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| _hjRecordingEnabled | This cookie relates to Hotjar’s recording tools. Set when a Recording starts. Read when the Recording module is initialized to see if the user is already in a recording in a particular session. Boolean true/false data type. |
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| _hjRecordingLastActivity | This cookie relates to Hotjar’s recording tools. Set in Session storage as opposed to cookies. Updated when a user recording starts and when data is sent through the WebSocket (the user performs an action that Hotjar records). Numerical Value (Timestamp) data type. |
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| _hjClosedSurveyInvites | This cookie relates to Hotjar’s feedback and survey tools. Set when a user interacts with an external link Survey invitation modal. Ensures the same invite does not reappear if it has already been shown. Boolean true/false data type. |
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| _hjDonePolls | This cookie relates to Hotjar’s feedback and survey tools. Set when a user completes an on-site Survey. Ensures the same Survey does not reappear if it has already been filled in. Boolean true/false data type. |
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| _hjMinimizedPolls | This cookie relates to Hotjar’s feedback and survey tools. Set when a user minimizes an on-site Survey. Ensures that the Survey stays minimized when the user navigates through our site. Boolean true/false data type |
3. Functional cookies
Functional cookies are used to provide services or to remember settings to improve your visit.
Preventing functional cookies may mean we can't offer you some services that rely on these cookies to function properly and will reduce the support we can offer you.
In some cases, some functional cookies are managed for us by third parties, but we don't allow the third party to use the cookies for any purpose.
If as part of the services provided through the Digital Marketing Hub (marketing.business.bt.com) you opt to use the Google Identity application (to authorise BT to pull Google Analytics data from your own website into your Digital Marketing Hub account to measure the performance of campaigns you’ve created through the Digital Marketing Hub) then please be aware that Google uses functional cookies (see table below for details) in connection with that service. For further information about how Google uses cookies and for links to Google’s privacy policy please go to:
We may use Functional cookies to do things like:
- Share information with partners to provide a service or application on our website. The information shared is only used to provide the service, application, product or function (as described in the table below).
- Provide proactive live chat sessions to offer you support (on the Digital Marketing Hub)
Vendor | Cookie Domain | Cookie Name | Purpose |
Functional cookies used on BT Business site (business.bt.com) | |||
Odyssiant Limited | business.bt.com | odya.uid | This cookie name is associated with Odyssiant and collects anonymous unique user IDs and details of content visited on the site to help BT optimise buyer order journeys. Odyssiant also stores a unique BT Adobe ID against this cookie to allow BT to identify this user from its records (where available) |
Functional cookies used on Digital Marketing Hub site (marketing.business.bt.com) | |||
google.com | CONSENT | This cookie name is associated with Google and is used to obtain Google’s cookie consent settings | |
google.com | NID | This cookie name is associated with Google. It sets a unique ID to remember your preferences and other information such as website statistics and track conversion rates | |
account.google.com | __Host-GAPS | This cookie name is associated with Google. It is set by Google to identify the user and is used in support of the Google Identity application. | |
marketing.business.bt.com | G_ENABLED_IDPS | This cookie name is associated with Google. It is used by Google to facilitate single sign on. | |
marketing.business.bt.com | G_AUTHUSER_H | This cookie name is associated with Google and is used by Google Identity to identify signed-in users | |
Freshworks | marketing.business.bt.com | _fw_crm_v | This cookie name is associated with Freshworks. It is required to enable the chat function on our website so users can receive appropriate support from BT. It also holds the tracker id Freshworks use to identify the user who is coming back on to the chat widget. |
Freshworks | rts-euc-fcht.freshworksapi.com | test_cookie SERVERID | These cookie names are associated with Freshworks. They are required to enable the chat function on our website. |
Jellyfish* | marketing.business.bt.com | auth_suvc | This cookie name is associated with Jellyfish. It allows the Digital Marketing Hub to automatically apply vouchers used in connection with referrals from participating third party partners or BT's own DMH campaigns |
Odyssiant Limited* | marketing.business.bt.com | odya.uid | This cookie name is associated with Odyssiant and collects anonymous unique user IDs and details of content visited on the site to help BT optimise buyer order journeys. Odyssiant also stores a unique BT Adobe ID against this cookie to allow BT to identify this user from its records (where available) |
4. Targeting cookies
The core purpose of targeting cookies (otherwise known as advertising cookies) is to provide BT with valuable insights into what our customers want, including but not limited to, insight into the communications and services our customers and potential customers may be interested in.
Disabling targeting cookies, generally does not stop you receiving advertising. It simply means that the advertising you receive is less likely to be aligned with your interests.
In order to gain the insights, in some instances we may analyse your personal information to create a profile of your interests and preferences so that we can contact you with information relevant to you. This helps to avoid you receiving advertising that is not relevant to you or your interests.
In some instances, we may also use this information to inform us of how well our communications are received by our customers and website users. In order to do this, we may make use of additional information about you when it is available from internal and external sources to help us do this effectively.
These cookies are also linked to services provided to BT and our customers by our trusted partners (see the Third Parties section below for more information). We/our trusted partners may also share data derived from these cookies with other members of the BT Group for the purpose and provision of the services they provide.
We use Targeting cookies to:
- Link to social networks who may use information about your visit to target advertising to you on other websites;
- Provide advertising agencies, our trusted partners and other members of the BT Group with information on your visit so that we can present adverts that you may be interested in, and prevent you receiving duplicate ads – see the “online behavioural advertising” section below for further details;
- Deliver content, including video content, tailored to your interests;
- Help us to segment and understand our audience by providing additional information so that we can send the most relevant communications possible;
- Help us identify customers similar to our audience or to serve relevant adverts to you on third party websites and apps;
- Help us to understand how well our marketing initiatives are performing and whether to continue, change or cease those initiatives; and
- To provide tailored communications to you and personalise your use of our website when logged in, and in limited circumstances, when logged out (subject to your preferences).
Online behavioural advertising
We, and our trusted partners (see “Third parties” section below) use information collected from targeting cookies to collect information about your device and identify your interests by understanding how you interact with our websites, communications and services. We do this so we can tailor advertising we show you on our own and third party sites and apps.
The information we and our trusted partners collect and share through targeting cookies does not directly identify you. It does not include your name or address.
We use your IP address, together with the interests we have assumed based on how you’ve navigated to and interacted with our websites. For example, if you look at our TV and film packages, we will assume you would like to hear about the latest TV and film offerings we, or our partners, have to offer.
We will also share interest-based advertising information with the third parties that set targeting cookies via our website.
You can opt-out of the use of targeting cookies on our website for online behavioural advertising purposes by blocking and/or deleting these cookies as described below.
Targeting cookies used on BT Business site (business.bt.com)
| Vendor | Cookie Domain | Cookie Name | Purpose |
| Adobe Analytics | bt.com | s_cc | This cookie name is associated with Adobe and is set "True" if cookies are enabled.
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| s_ppv | This cookie name is associated with Adobe and records how far visitors scroll down the page and how much of the page was displayed.
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| s_ppvl | This cookie name is associated with Adobe and is set by Adobe Analytics to store information on the percentage of the page displayed to the end user.
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Test tp |
This cookie name is associated with Adobe (Analytics) and is used for site tracking. | ||
| Marketo | bt.business.com | _mkto_trk |
This cookie is associated with Marketo and tracks visitor interaction with our pages. |
| Adobe Audience Manger | dpm.demdex.net | demdex dpm dextp |
These cookie names are associated with Adobe (Audience Manager) and assigns your web browser a unique ID, that allows BT to perform functions such as visitor identification, ID synchronization, segmentation, modelling & reporting.
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business.bt.com secure.business.bt.com |
aam_uuid | Adobe Audience Manager - data management platform uses these cookies to assign a unique ID when users visits a website. | |
| Adobe Experience Cloud | Bt.com | AAMC_* | This cookie name is associated with Adobe. It is used to store unique visitors IDs used by Experience Cloud solutions and to identify unique visitors. |
| AAMCVs_* | This cookie name is associated with Adobe and serves as a flag, indicating a web session has begun. Its value is always "1" and discontinues when the web session has ended.
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| AMCV_* | This cookie name is associated with Adobe (Experience Cloud suite) and assigns your browser unique visitor IDs. | ||
| Amazon | amazon-adsystem.com | ad-id ad-privacy |
This cookie name is associated with Amazon and allows us to advertise via Amazon Business and provide more targeted adverts to our users and customers.
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| Avocet | ads.avct.cloud | uuid | This cookie name is associated with Avocet. They help BT identify when you have responded to an BT advert on another website. This data is also used to assess the overall performance of our advertising campaigns. |
| Google Analytics | bt.com | _gcl_au | This cookie name is associated with Google (Analytics). The data collected is used to provide reports on the performance of the BT websites and how visitors interact with them – which helps us provide you with more relevant content and a better experience.
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_ga _gid |
These cookie names are associated with Google (Analytics). The data collected is used to provide reports on the performance of the BT websites and how visitors interact with them – which helps us provide you with more relevant content and a better experience. This cookie is used to distinguish users | ||
| _gat | This cookie name is associated with Google (Analytics). The data collected is used to provide reports on the performance of the BT websites and how visitors interact with them – which helps us provide you with more relevant content and a better experience. This cookie is used to throttle request rate |
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| AMP_TOKEN | This cookie name is associated with Google (Analytics). The data collected is used to provide reports on the performance of the BT websites and how visitors interact with them – which helps us provide you with more relevant content and a better experience. This cookie contains a token that can be used to retrieve a Client ID from AMP Client ID service |
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| _gac_<property-id> | This cookie name is associated with Google (Analytics). The data collected is used to provide reports on the performance of the BT websites and how visitors interact with them – which helps us provide you with more relevant content and a better experience. This cookie contains campaign related information for the user
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| doubleclick.net | test_cookie | This cookie name is associated with Doubleclick (Google). They help BT identify when you have responded to an BT advert on Google. The data collected from these cookies also helps us assess the overall performance of our advertising campaigns. | |
| doubleclick.net | IDE | This cookie name is associated with Doubleclick (Google). It is used for serving targeted advertisements that are relevant to users across the web. Targeted advertisements may be displayed to users based on previous visits to a website. It is also used to measure the conversion rate of ads presented to the user.
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| doubleclick.net | RUL |
This cookie name is associated with Doubleclick (Google). It is used to determine whether website advertisement has been properly displayed - This is done to make their marketing efforts more efficient.
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| linkedin.com | AnalyticsSyncHistory | This cookie name is associated with LinkedIn. It is used to store information about the time a sync took place for users based in the EU, EEA and Switzerland. If you provide your name, phone number and email address on our website, we will share this information with LinkedIn to match and compare sales records, optimise campaigns and target other users with similar profiles to yours. We take care to protect your data by changing its characteristics to random letters and numbers in a hashed, non-readable form. We will also send LinkedIn the country code 'GB' to help LinkedIn recognise that any sale is likely to have occurred in the UK, however, this data is not collected from you. LinkedIn can only use the data we send it to help BT if you already have an account with LinkedIn. |
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| UserMatchHistory | This cookie name is associated with LinkedIn. It is used to track user behaviour in order to provide better personalised advertising. | ||
| LinkedIn Insight Tag | This cookie name is associated with LinkedIn and is used to help us to determine which users our ads are displayed to in order to improve our campaign performance and enable reporting to measure the effectiveness of advertising. | ||
| li_mc | This cookie name is associated with LinkedIn and is used as a temporary cache to avoid database lookups for a member's consent for use of non-essential cookies and used for having consent information on the client side to enforce consent on the client side. |
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| liap | This cookie name is associated with LinkedIn and is used by non-www.domains to denote the logged in status of a member | ||
| _guid | This cookie name is associated with LinkedIn and is used to identify a LinkedIn Member for advertising through Google Ads | ||
| Lang | This cookie name is associated with LinkedIn and is used to remember a user's language setting to ensure LinkedIn.com displays in the language selected by the user in their settings. |
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| facebook.com | fr |
This cookie name is associated with Facebook. It helps BT identify when you have responded to an BT advert on Facebook. This data is also used to assess the overall performance of our advertising campaigns. If you provide your name, phone number and email address on our website, we will share this information with Facebook to match and compare sales records, optimise campaigns and target other users with similar profiles to yours. We take care to protect your data by changing its characteristics to random letters and numbers in a hashed, non-readable form. We will also send Facebook the country code ‘GB’ to help Facebook recognise that any sale is likely to have occurred in the UK, however, this data is not collected from you. Facebook can only use the data we send it to help BT if you already have an account with Facebook. |
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| bt.com | _fbp | This cookie name is associated with Facebook. It is used to allow advertisers to measure the effectiveness of advertising by understanding the actions users take on a website. | |
| facebook.com | oo | This cookie name is associated with Facebook. It is used to help users opt-out of advertising through the Facebook network. | |
| Infinity |
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ictf_master ictf_il Ictf_in |
This cookie is set by software from Infinity The software provides website owners with the ability to link website visitor behaviour to telephone calls made to BT as the result of a visit, in order to understand the effectiveness of the website in encouraging calls from customers. |
| twitter.com | personalization_id | This cookie name is associated with Twitter and collects data for advertising and analytics purposes. | |
| Bing | bing.com | uetsid uetvid |
These cookie names are associated with Bing. They are used to store and track visits across websites. |
| uetmsclkid | This cookie name is associated with Bing. It is used for tracking conversions and assessing the overall performance of our advertising campaigns | ||
| MUID | This cookie name is associated with Bing.
It is used to Identify unique web browsers visiting Microsoft sites. These cookies are used for advertising, site analytics, and other operational purposes.
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Global Dax |
thisisdax.com | dax_listenerid | This cookie name is associated with Global Dax and is used for campaign monitoring, reporting and optimisation when running digital audio activity. |
| Adform | .adform.net; .seadform.net | UID | These cookie names are associated with Adform. They are used to store a few details about the user such as the unique visitor ID to distinguish unique returning users. |
| doubleclick.net | DSID | This cookie name is associated with Google. It is used to identify a signed-in user on non-Google sites and to remember whether the user has agreed to ad personalisation. |
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| google.com/ads, google.com/ads/measurement, googleadservices.com | AID TAID |
These cookie names are associated with Google. They are used to personalise advertisements across devices and track conversion. Uses user’s Google account information to track linked devices. If you provide your name, phone number and email address on our website or our webforms, we will share this information with Google to match and compare sales records, optimise campaigns and target other users with similar profiles to yours. We take care to protect your data by changing its characteristics to random letters and numbers in a hashed, non-readable form. | |
| .google.com | SID HSID |
These cookie names are associated with Google. They are used for security purposes to store digitally signed and encrypted records of a user’s Google account ID and most recent sign-in time which allows Google to authenticate users, prevent fraudulent use of login credentials, and protect user data from unauthorised parties. This can also be used for targeting purposes to show relevant & personalised ad content |
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| ct.pinterest.com/v3 | _pinterest_sess |
This cookie name is associated with Pinterest. It is the Pinterest login cookie and is used to store a person’s login state within a web browser. It’s updated whenever a person logs in to or out of Pinterest. This cookie contains the person’s Pinterest ID, authentication tokens and timestamps if the person is logged in to Pinterest. |
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| ct.pinterest.com/v3 | _pinterest_ct | This cookie name is associated with Pinterest. The equivalent of the _pinterest_sess for Pinterest’s in-app browser. This cookie is set in the person’s in-app browser whenever the person views offsite content, such as a third-party website, from within the Pinterest app. |
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ct.pinterest.com/v3 |
_pinterest_ct_rt | This cookie name is associated with Pinterest. Set whenever the person visits an advertiser’s site that has the Pinterest Tag installed. This is the only cookie that is conditional. The _pinterest_sess cookie needs to be present for a request to ct.pinterest.com to result in a _pinterest_ct_rt cookie being written. It collects a user ID and timestamp at the point the cookie is created. |
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ct.pinterest.com/v3 |
_epik | This cookie name is associated with Pinterest. Set when a person visits a page from a Pinterest ad. When someone clicks on a Pinterest ad, information is added to the URL to help the Pinterest Tag find a match. The Pinterest Tag caches this information in this cookie. | |
| ct.pinterest.com/v3 | _derived_epik | This cookie name is associated with Pinterest. Placed when the Pinterest Tag reports a match identified without using cookies, such as through Enhanced Match. The Pinterest Tag caches information to make matching on future pages easier. |
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| business.bt.com | _pin_unauth | This cookie name is associated with Pinterest. First-party cookie placed by the Pinterest Tag when we are unable to match the user. It contains a unique UUID to group actions across pages. | |
| ct.pinterest.com/v3 | _pinterest_ct_ua | This cookie name is associated with Pinterest. The same as _pin_unauth, but as a third-party cookie. | |
| Verizon Media (Yahoo) | sp.analytics.yahoo.com | A3 | This cookie name is associated with Verizon Media (Yahoo). It supports user segmentation, audience insights, conversion attribution, and retargeting. When implemented on a site or within an app, Verizon Media (Yahoo) receives a pixel id, information related to the site, page, or app the pixel is placed on, a timestamp of the user visit, and other information in connection with http requests (including IP addresses).” |
| https://www.redditstatic.com/ | _rdt_uuid | Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor's preferences. | |
| Awin | awin1.com, zenaps.com | bId | Sets a browser-specific ID to identify a new click on the same browser. |
| Awin | awin1.com, zenaps.com | aw* | Set when you click on one of our links. Stores IDs for referring website, advertisement on which you clicked, group of advertisements to which the advertisement belongs, time you clicked on it, ID for the type of advertisement, ID for the product and any reference the referring site adds to the click. |
| Awin | awin1.com, zenaps.com | AWSESS | Set when you see an advertisement and used to help us make sure we don't keep showing you the same advertisement. |
| Awin | awin1.com, zenaps.com | awpv* | Set when you see an advertisement. Stores an ID for the website that showed the advertisement and the time you saw the advertisement. |
| Awin | *Tracking cookies set for AWIN by Advertisers on the Advertiser's domain | _aw_m_* | Stores a reference to an individual click to attribute a sale between publisher and advertiser websites. |
| Awin | *Tracking cookies set for AWIN by Advertisers on the Advertiser's domain | _aw_j_* | Stores a reference to an individual click to attributeevents between publisher and advertiser websites. |
| Awin | *Tracking cookies set for AWIN by Advertisers on the Advertiser's domain | _aw_sn_* | Used for Strictly Necessary journeys where the consumer must receive a desired service from the measurement of the journey (cashback or voucher discount). Stores a reference to an individual click to attribute a sale between publisher and advertiser websites. |
| Awin | *Tracking cookies set for AWIN by Advertisers on the Advertiser's domain | Adv_awc, awc | Stores a reference to an individual click to attribute a sale between publisher and advertiser websites. Duration up to 1 year. |
| Awin | *Tracking cookies set for AWIN by Advertisers on the Advertiser's domain | Awin_source | Stores a reference to the traffic channel. Duration up to 1 year. |
| Awin | *Plugin used for session storage | Xd_hash | Cross Device Attribution – session storage of hashed data when a submit action happens on a form |
| Awin | the.sciencebehindecommerce.com | _D9J | Used for performance optimisation to match the request containing the the device attribtuion to the same edge node.[EN1] |
| Targeting cookies used on Digital Marketing Hub site (marketing.business.bt.com) | |||
| Adobe Analytics & Advertising Cloud* | .bt.com |
AMCV_* AMCVS_ |
These cookies name are associated with Adobe (Experience Cloud suite) and assigns your browser unique visitor IDs. |
| Adobe Analytics | bt.com | s_ppv | This cookie name is associated with Adobe and records how far visitors scroll down the page and how much of the page was displayed. |
| s_ppvl | This cookie name is associated with Adobe and is set by Adobe Analytics to store information on the percentage of the page displayed to the end user.
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Test tp |
This cookie name is associated with Adobe (Analytics) and is used for site tracking. | ||
| marketing.business.bt.com | The cookie names below are associated with Google (Analytics). The data collected is used to provide reports on the performance of the BT websites and how visitors interact with them – which helps us provide you with more relevant content and a better experience. | ||
| _ga | This cookie is used to distinguish users. | ||
| _gid | This cookie is used to distinguish users. | ||
| _gat | This cookie is used to throttle request rate. If Google Analytics is deployed via Google Tag Manager |
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| _gac_ | This cookie is used to measure user activity and the performance of our ad campaigns | ||
| AMP_TOKEN | Contains a token that can be used to retrieve a Client ID from AMP Client ID service. Other possible values indicate opt-out, inflight request or an error retrieving a Client ID from AMP Client ID service. |
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Facebook* |
bt.com | _fbp | This cookie name is associated with Facebook. It is used to allow advertisers to measure the effectiveness of advertising by understanding the actions users take on a website. |
| Facebook* | facebook.com | fr | This cookie name is associated with Facebook. It helps BT identify when you have responded to an BT advert on Facebook. This data is also used to assess the overall performance of our advertising campaigns |
| Facebook* | facebook.com | oo | This cookie name is associated with Facebook. It is used to help users opt-out of advertising through the Facebook network. |
| Google* | Doubleclick.net | DSID | This cookie name is associated with Google. It is used to identify a signed-in user on non-Google sites and to remember whether the user has agreed to ad personalisation. |
| Google* | google.com/ads, google.com/ads/measurement, googleadservices.com | AID TAID |
These cookie names are associated with Google. They are used to personalise advertisements across devices and track conversion. Uses user’s Google account information to track linked devices |
| Google* | .google.com | SID HSID |
These cookie names are associated with Google. They are used for security purposes to store digitally signed and encrypted records of a user’s Google account ID and most recent sign-in time which allows Google to authenticate users, prevent fraudulent use of login credentials, and protect user data from unauthorised parties. This can also be used for targeting purposes to show relevant & personalised ad content |
| Google* | Doubleclick.net | IDE | This cookie name is associated with Doubleclick (Google). It is used for serving targeted advertisements that are relevant to users across the web. Targeted advertisements may be displayed to users based on previous visits to a website. It is also used to measure the conversion rate of ads presented to the user. |
| Linkedin* | https://px.ads.linkedin.com | LinkedIn Insight Tag | This cookie name is associated with LinkedIn and is used to help us to determine which users our ads are displayed to in order to improve our campaign performance and enable reporting to measure the effectiveness of advertising. |
| LinkedIn* | linkedin.com | AnalyticsSyncHistory | This cookie name is associated with Linkedin. It is used to store information about the time a sync took place for users based in the EU, EEA and Switzerland. |
| UserMatchHistory | This cookie name is associated with LinkedIn. It is used to track user behaviour in order to provide better personalised advertising. | ||
| li_mc | This cookie name is associated with LinkedIn and is used as a temporary cache to avoid database lookups for a member's consent for use of non-essential cookies and used for having consent information on the client side to enforce consent on the client side. |
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| liap | This cookie name is associated with LinkedIn and is used by non-www.domains to denote the logged in status of a member |
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| _guid | This cookie name is associated with LinkedIn and is used to identify a LinkedIn Member for advertising through Google Ads | ||
| Lang | This cookie name is associated with LinkedIn and is used to remember a user's language setting to ensure LinkedIn.com displays in the language selected by the user in their settings. |
Edit your cookie settings
You can change your cookie settings for the business.bt.com (BT Business) and marketing.business.bt.com (Digital Marketing Hub) website through the Manage Cookie Settings page at any time.
**Please note** that any preference settings you change through the Manage Cookie Settings on the BT Business site will affect your cookie preferences on both the BT Business and Digital Marketing Hub sites. However, any preference settings you change through the Manage Cookie Settings on the Digital Marketing Hub site will only affect the cookies dropped on that site and will not override your cookie settings on the BT Business site.
What are cookies and why do we use them?
Cookies and similar technologies (“cookies”) allow small pieces of information to be read from and/or placed onto your device when you visit a website or application. This allows for websites and applications to recognise you or your device on each subsequent visit so that they can remember things like preferences, log in information and saved shopping carts.
Cookies are very useful and do lots of different jobs. For example, they enable you to move between our web pages efficiently, remember your preferences when you visit us again and generally improve your experience when browsing with us. They can also help to ensure that adverts you see online are more relevant to you and your interests, which in turn help us to tailor our communications.
Cookies last for different lengths of time depending on the job they do. There are session cookies and persistent cookies:
- Session cookies only last for your online session and disappear from your device when you close your browser.
- Persistent cookies stay on your device after the browser has been closed and last for the period of time specified in the cookie.
You can find information about how BT processes your personal data in our privacy policy which can be found at bt.com/privacy-policy/
Your choices
We will only place cookies for the preference level you set. Your preference level will be set depending on the options chosen (usually when you first visit our website), however these can be changed at any time by clicking "Manage Cookie Settings" at the top of this page.
Please note that cookies set before you changed your settings will still be on your device. You can remove them using your browser settings.
Our free online tool can help you manage the cookies we use on business.bt.com websites. To use it, your web browser needs to support JavaScript – if it doesn't you can still find out about the cookies we use here, but you'll need to manage them through your web browser settings.
We also use a cookie to remember your cookie preferences. This means if you use a different device, computer profile or browser you will have to tell us your preferences again
Please note that we may share the information we obtain from cookies with other members of the BT Group. All members of the BT Group provide the same high level of security and protection and will only use information obtained from cookies in accordance with the preferences you set.
Third parties
BT allow trusted third party partners to set cookies when you interact with BT services. Third parties include search engines, providers of measurement and analytics services, social media networks, affiliate networks, other members of the BT Group and advertising companies. Third parties may use cookies in the process of delivering content, including ads relevant to your interests, to measure the effectiveness of their marketing and services, and to perform services on behalf of BT (as described in the cookie categories above).
Third parties may also read cookies placed on your device when visiting other websites, which usually takes place where that third party also sets cookies on other websites you have visited. You can manage browser cookies through your browser settings (see the Managing Cookies section below).
It is important to note that, although BT and its trusted third party partners will only set cookies in line with your preferences (although please note “Digital Marketing Hub - Third Party Integrated Applications” section below), if you originally accept the use of cookies, but later change your settings, BT and its trusted third party partners may continue to use data collected and derived from cookies during the period of time you consented to the cookie placement.
Digital Marketing Hub - Third Party Integrated Applications:
In providing the Digital Marketing Hub service, BT allows trusted third parties to integrate applications that provide core functions of our service to our users. These applications are managed and operated by third parties and may use cookies to collect personal data from you:
Google Identity API and Google Maps
In addition to the cookies that Google drop on your browser through the Digital Marketing Hub platform to facilitate access to the Google Identity API (see Functional Cookies section above), Google may also use other cookies to collect personal data from you once their externally hosted Google Identity application is opened. Your use of Google Identity API is subject to the then current versions of:
https://policies.google.com/terms
https://policies.google.com/privacy
The Digital Marketing Hub also integrates Google Maps onto specific pages of our site (which you may access depending on your choices). This is an externally hosted application provided by Google used by the Digital Marketing Hub to (i) help you narrow the focus of your ad campaigns to specific areas/regions (ii) provide a visual representation of the area you want your ad campaign to reach. Google uses cookies in provision of this service. In providing Google Maps application through the Digital Marketing Hub platform, Google collects and receives data from you including search terms, IP addresses and latitude/longitude co-ordinates which Google and its affiliates may use and retain to provide and improve Google products and services. Your use of Google Maps through the Digital Marketing Hub is subject to the then current versions of:
https://maps.google.com/help/terms_maps.html
https://policies.google.com/terms?hl=en-US; and
https://www.google.com/policies/privacy/
For further information about how Google uses information from sites that use their services, please go to - https://policies.google.com/technologies/partner-sites
Vimeo
The Digital Marketing Hub integrates and embeds the Vimeo video player on certain pages. This is an externally hosted application provided by Vimeo used by Digital Marketing Hub to display informative videos to help you understand how the Digital Marketing Hub works. Vimeo automatically collect certain types of data when you use their services. This data includes your IP address, technical information about your device (e.g., browser type, operating system, basic device information), and the web page you visited before using their video player. Please note that we have implemented Vimeo using their “DNT Parameter”. By using the Vimeo video player, you agree to Vimeo’s terms of service, their privacy policy and cookie policy:
https://vimeo.com/cookie_policy
Facebook Connect
In addition to the cookies that Facebook drop on your browser through the Digital Marketing Hub platform for login and authentication purposes associated with the Facebook Connect application (see Essential Cookies section above), Facebook may also use other cookies to collect personal data from you once their externally hosted Facebook Connect application is opened. Your use of Facebook Connect through the Digital Marketing Hub Service is subject to Facebook’s terms of service and policies (as may be amended from time to time by Facebook) available at:
Managing cookies
There are ways you can control and manage cookies on your device. Please remember that any settings you change at browser or device level will not just affect the cookies we use. These changes will apply to all websites you visit (unless you choose to block cookies from sites).
Our Cookie Banner
You can directly edit your preferences in relation to the cookies BT set by using the BT “Manage Cookie Settings” function to set your preferences. Here you can select your preferences in relation to all non-essential cookies placed by our website.
This method will not impact any cookies previously set, prior to your change in preferences. If you wish to manage existing cookies, you can use your browser settings as outlined below.
Managing cookies in your browser
Most browsers will allow you to choose the level of privacy settings you want. You can (a) block all cookies, (b) accept all cookies, or (c) pick a setting somewhere in between. This range lets you control your cookie settings, so you can:
- See what cookies you've got and delete them on an individual basis
- Block third party cookies
- Block cookies from particular sites
- Block all cookies from being set
- Delete all cookies when you close your browser
Deleting cookies means that any preference settings you have made on a website will be lost. Blocking all cookies means functionality on our websites will be lost, as described above. We don’t recommend turning all cookies off when using our websites.
If you want to reduce your cookie settings at any time – for example, if you accept all cookies, but later decide you don’t want a certain type of cookie – you’ll need to use your browser settings to remove any cookies dropped on your previous visit.
Find out how to manage your cookies using the most popular browsers below.
Internet Explorer
https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-manage-cookies
Firefox
https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer?
Google Chrome
https://support.google.com/chrome/answer/95647?hl=en
Safari
Information about cookies
You can read more about cookies at:
http://www.allaboutcookies.org
Internet Advertising Bureau
A guide to behavioral advertising and online privacy has been produced by the internet advertising industry which can be found at: