Create two-way conversations with your customers through a single, cloud-based platform. Better engagement means better sales, and can improve your ways of working.
Increase customer engagement
Cut through the noise and reach your customer with personalised videos, two-way communication and messaging that resonates
Reach customers anywhere
Connect with customers, solve problems, and generate leads when you communicate on their channel of choice, from social media to email.
Save time, increase productivity
No more switching between platforms to manage your customer communications. Handle it all on one simple cloud-based platform and get faster results.
Increase customer engagement
Cut through the noise and reach your customer with personalised videos, two-way communication and messaging that resonates
Reach customers anywhere
Connect with customers, solve problems, and generate leads when you communicate on their channel of choice, from social media to email.
Save time, increase productivity
No more switching between platforms to manage your customer communications. Handle it all on one simple cloud-based platform and get faster results.
Adapt to new channels
Communicate directly with your customers wherever they are: SMS, RBM (Rich Business Messaging), WhatsApp, Facebook Messenger, Email, Apple for Business, or new ones as they come to market. Future-proof your business with Smart Messaging and dynamically adapt to new and existing channels.
Communicate directly with your customers wherever they are: SMS, RBM (Rich Business Messaging), WhatsApp, Facebook Messenger, Email, Apple for Business, or new ones as they come to market. Future-proof your business with Smart Messaging and dynamically adapt to new and existing channels.
Communicate directly with your customers wherever they are: SMS, RBM (Rich Business Messaging), WhatsApp, Facebook Messenger, Email, Apple for Business, or new ones as they come to market. Future-proof your business with Smart Messaging and dynamically adapt to new and existing channels.
Communicate directly with your customers wherever they are: SMS, RBM (Rich Business Messaging), WhatsApp, Facebook Messenger, Email, Apple for Business, or new ones as they come to market. Future-proof your business with Smart Messaging and dynamically adapt to new and existing channels.
Enjoy centralised control
Handle all messaging centrally through a single platform. Create personalised customer journeys, and analyse message and channel performance, to optimise your communications strategy.
Handle all messaging centrally through a single platform. Create personalised customer journeys, and analyse message and channel performance, to optimise your communications strategy.
Handle all messaging centrally through a single platform. Create personalised customer journeys, and analyse message and channel performance, to optimise your communications strategy.
Handle all messaging centrally through a single platform. Create personalised customer journeys, and analyse message and channel performance, to optimise your communications strategy.
Boost your messaging power
71% of consumers expect personalisation. By leveraging customer data to send the right message at the right time, you can expect higher engagement and conversion. Brands that deliver meaningful personalised experiences see 40% more revenue than those that don’t.
71% of consumers expect personalisation. By leveraging customer data to send the right message at the right time, you can expect higher engagement and conversion. Brands that deliver meaningful personalised experiences see 40% more revenue than those that don’t.
71% of consumers expect personalisation. By leveraging customer data to send the right message at the right time, you can expect higher engagement and conversion. Brands that deliver meaningful personalised experiences see 40% more revenue than those that don’t.
71% of consumers expect personalisation. By leveraging customer data to send the right message at the right time, you can expect higher engagement and conversion. Brands that deliver meaningful personalised experiences see 40% more revenue than those that don’t.
Blended system approach
You can rapidly integrate Smart Messaging with your existing business systems, so it’s easy to get started straight away. Its flexibility lets you add new channels as they’re brought to market, helping you navigate and future-proof the ever-changing world of messaging.
You can rapidly integrate Smart Messaging with your existing business systems, so it’s easy to get started straight away. Its flexibility lets you add new channels as they’re brought to market, helping you navigate and future-proof the ever-changing world of messaging.
You can rapidly integrate Smart Messaging with your existing business systems, so it’s easy to get started straight away. Its flexibility lets you add new channels as they’re brought to market, helping you navigate and future-proof the ever-changing world of messaging.
You can rapidly integrate Smart Messaging with your existing business systems, so it’s easy to get started straight away. Its flexibility lets you add new channels as they’re brought to market, helping you navigate and future-proof the ever-changing world of messaging.
Personalised Video
Customers are bombarded by branded content every day. With Personalised Video, you can leverage customer data to create highly personalised messages that cut through all the noise, boost engagement and increase conversion rates by a massive 42%.
Customers are bombarded by branded content every day. With Personalised Video, you can leverage customer data to create highly personalised messages that cut through all the noise, boost engagement and increase conversion rates by a massive 42%.
Customers are bombarded by branded content every day. With Personalised Video, you can leverage customer data to create highly personalised messages that cut through all the noise, boost engagement and increase conversion rates by a massive 42%.
Customers are bombarded by branded content every day. With Personalised Video, you can leverage customer data to create highly personalised messages that cut through all the noise, boost engagement and increase conversion rates by a massive 42%.
It’s difficult to cut through the noise of all the content your customers are consuming. Use Personalised Video to stand out, boost engagement, increase retention and maximise your ROI.
Protecting the human experience in a digital world
Our digital report illustrates that digital channels are not always working well for all customers.
Pensions can seem overwhelming to many people, so engaging with these customers is a huge challenge. Read our case study to discover how Personalised Video transformed communications for this leading pension provider.
Who can you call to deliver hot meals to people trapped indoors by a snowstorm? It's not your usual emergency services. In Buckinghamshire and Oxfordshire, it falls to a volunteer group. Discover how we used Smart Messaging to enable this charity to create more cost-effective coordination.
A short case study on our work with a large financial institution that needed a more dynamic, scalable lead-generation tool to replace call centres. Discover how Smart Messaging improved the quality of their leads.
We worked with a leading UK insurance provider to create a mobile solution that could give them a wider reach and a higher response rate – and wouldn’t create delays for call centre teams.
Engage with your customers in new and existing ways with our rich communication channels. We partner with market-leading messaging platforms so that your business can benefit from the latest technology.
Secure
Keep your business safe with guidance and advice from our dedicated team of SMS security professionals. We proactively work with a wide range of organisations such as the UK’s National Cyber Security Centre to protect your business and your customers.
Reliable
Make sure your messages always land and benefit from our network
speed and reliability. Powered through the EE network, voted the No.1
mobile network for the UK.
Data compliant
You’re in safe hands – BT Smart Messaging is trusted by global organisations to deliver critical communications in regulated environments. Compliance with data protection is built in for peace of mind.
Innovative
Engage with your customers in new and existing ways with our rich communication channels. We partner with market-leading messaging platforms so that your business can benefit from the latest technology.
Secure
Keep your business safe with guidance and advice from our dedicated team of SMS security professionals. We proactively work with a wide range of organisations such as the UK’s National Cyber Security Centre to protect your business and your customers.
Reliable
Make sure your messages always land and benefit from our network
speed and reliability. Powered through the EE network, voted the No.1
mobile network for the UK.
Data compliant
You’re in safe hands – BT Smart Messaging is trusted by global organisations to deliver critical communications in regulated environments. Compliance with data protection is built in for peace of mind.
FAQs
What is RCS Business Messaging?
RCS (Rich Communication Services) Business Messaging is an enhanced, next-generation messaging protocol that allows two-way rich engagement with branded messages that land directly in your customer’s default messaging inbox, all with minimal implementation cost.
What is two-way communication?
Two-way communication allows for more conversational opportunities to chat by sending and receiving customer messages, making it easier to get in touch. It’s a great way for businesses to build personal relationships with customers, as well as open up new use cases for customer communications.
What is Smart Messaging?
Smart Messaging is a cloud-based platform that makes it easier to communicate with your customers over the channel of their choice – all from one easy-to-use platform.
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Harness the power of AI and the cloud to engage customers on the channels of their choice. Benefit from a proven global platform with 2,500 customers across 120 countries.