The smarter way to email success
When it comes to the effectiveness of your company's email campaigns - and improving sales lead management - the ability to identify and connect with your best prospects quickly is essential.
With BT Smart Marketing you can do this and much more. Brought to you in association with
Genius.com®, BT Smart Marketing is a completely web-based email marketing solution that tracks and records the results of your email campaigns instantly. You can create a customised email template and send personalised messages, then track and respond to leads in real time.
Track results, increase sales lead qualification
The BT Smart Marketing Tracker allows everyone involved in lead generation, qualification and follow-up to see instantly when each email is opened and which recipients have clicked through to visit your web site.
The BT Smart Marketing Instant Replay shows the individual pages that your prospective customer has viewed and the products that they are most interested in.
Both of which mean your marketing and sales team can immediately qualify and follow-up on the very best opportunities and ultimately increase sales.
All the tools you need to succeed
Whether you are a sales professional sending out a few emails at a time, or a marketing manager working on a large email campaign, BT Smart Marketing gives you what you need to ensure your emails are effective.
See how BT Smart Marketing can benefit your business